New Skills For Digital & Social Media Marketing

Free training program for companies “New Skills” training plans

Training plan for the development of new skills funded by Profession Fund with resolution of 28/04/2021, through the 06/2021 notice “New Skills” training plans by Fondo Professioni.

Objective

It is aimed at supporting the Restart of companies following the Covid-19 pandemic emergency, through the development of new skills within the staff. It has seen the creation of training plans for the development of skills for:

• Approach new markets and respond to the pandemic crisis through courses for:

• Develop products and services for the company's efficiency
• Activate new forms of marketing through the analysis and use of large amounts of data
• Develop services, systems, applications for marketing, web marketing and social media marketing
• Develop innovative multimedia products for internal and external communication
• Promote the measures and benefits provided for by the 4.0 Business Plan

The Plan specifically saw the implementation of the following training activities:

• Definition of the characteristics of the Web
• Web Editing
• Multimedia on the web